About Us

Africa Brands Review is specialized in Research, Development, Training and Awards. We set Standards for market place trust & credit management, encouraging and supporting best practices. The ABR Award started field work in 2011.

Our Mission

To be the best and preferred Integrated Marketing Services company in Africa. This will be achieved by working with our clients organization to:  Build growing, profitable franchises  Develop functional excellence and leadership skills of their people

Our Vission

ABR is to be the leader in advancing market place trust. The prestigious Awards presented are to promote not only the importance of ethical business practices, but also the willingness and efforts made by outstanding businesses to ensure the Africa market remains fair and honorable for everyone.

Why Choose Africa Brands ReviewWe are Experts at what we do


Always on Support

We listen, we discuss, we advise. We do more than just deliver a service Exclusive Industry Knowledge.


Business Solutions

  We understand your business. We love working on a great project with a fantastic client


Positivity Oriented

  We’ve done our homework and are committed to quality.We don’t view you as simply a sale or a client, YOU are most important to us.

Our Solutions Works

Africa Brands Review specialize in Research, Training and Awards. The following companies have attended our training programmes: MTN, Nigerian Bottling Company Plc, Cadbury Nigeria Plc, PZ Plc, Charvet Nigeria Limited, Crown Flour Mills, Dunlop Plc, Tantalizers Plc, Inter-Continental Distillers Limited, Market Research Company Limited (MRC), Communication and Market Research Group Limited (CMARG), Research Solutions Limited, Guinness Nigeria Plc, Nigerian Television Authority (NTA), Reeds and Colleagues Advertising Limited, Nigeria Bag Manufacturing Company Plc (Bagco), Centre Spread Advertising Limited etc.

With a combination of Award ceremonies, round tables discussions on brand and product distribution issues, regular supplements and conferences added to its editorial strength, Africa Brands Review has established credibility as a specialized marketing vehicle for multinational institutions. It is a unit of Spirit DeFirst Limited. The events brochure of the Africa TOP 1000 SCHOOLS AWARD will be distributed to Embassies of various Africa countries and libraries of institutions of higher learning and blues chip companies, including free copies to all participating Schools in Africa.

Achievement of the mission requires:

Service & Value:
Deepest understanding and fulfilling of our customer s needs with the appropriate marketing mix elements, reliability, products and good value for money services.

Leadership at all Levels:
Exhibiting leadership qualities of vision, pro- activeness, commitment and discipline which encourages respect for individuals, teamwork and close identification with customers.

Good Employer:
An environment that rewards achievement, enthusiasm and team spirit which offer each person in Sprint De- First Limited/ ABR superior training opportunities for personal development and growth.

Strong Local Present:
Professionalism in maintaining strong local initiative in each country and local decision making while working together within a centrally managed network.

Diversification of our business into new services, markets, or products will be completely driven by our single minded commitment to having practical/ in- depth understanding of general business environment, anticipating and meeting the needs of our customers.